Thursday, November 27, 2008

Goose

Dan Barber talks about foie gras on TED. Why did I listen to this presentation you ask? Probably because the title included the words 'surprising parable'.

Little by little it be comes apparent that mass production and global distribution can be difficult to manage environmentally. At the same time the quality of the product often suffers. The product becomes generic, appealing to an acceptable commonality. These products are often 'suitable'.

For those of use who are trying to learn the nuances of things of value, these 'suitable' products demonstrate little to separate themselves. This becomes apparent in automobile advertising when the most distinctive characteristic is Sirius radio or GPS.

What Mr. Barber shows us in his parable is that the interconnectivity of the universe around us can serve us extraordinarily well if we make ourselves aware and treat appropriate elements appropriately.

Take a listen.

No comments: